This is LOOK

Our marketing strategy is simple: We don’t sell the “What,” we sell the “Why.” We are passionate storytellers crafting compelling narratives that connect emotionally with people, and in turn with your brand.

Latest Works

  • Can-Am Off-Road Photography

    Photography

  • Arnott Motorcycle Air Suspension Catalog & Web Photography

    Photography

  • Can-Am Spyder Tradeshow

    Visual Merchandising

  • Marine Focused Lifestyle Photography

    Photography

  • Can-Am Spyder Campaign Photography

    Photography

  • 2017 Sea-Doo Tradeshow

    Visual Merchandising

Tim McKercher

President LOOK Marketing

Tim has successfully leveraged his more than a quarter century of experience in marketing, public relations, branding, event production, photo and video production and advertising to create multiple award-winning creative campaigns for premium brands in the powersports, marine, and restaurant markets. Tim is a graduate of the business, management and marketing program at the University of Central Florida.
When he’s not busy making his clients (brands) famous, Tim a native of Melbourne, Florida can be found spending time beachside with his wife Michele, son Tyson and daughter Tia. He enjoys a variety of sports, and prior to entering the business world he was a globe-trotting, championship chasing Sea-Doo team racer. Tim loves an exciting challenge – like the time he crossed the iceberg lane in the Bering Straits aboard a personal watercraft for a National Geographic story.

Michele Chenard

Director of Visual Merchandising

Michele is an award-winning and acclaimed designer known for her “eye for design.” Her expertise is in art directing photoshoots, visual merchandising, trade show, retail and event design. With over a decade of experience working with high-end brands, Michele has honed her creative talent for delivering luxurious, premium design experiences as a critical aspect of the experiential marketing process.
Hailing from Quebec City, Canada, Michele has made the idyllic beachside town of Melbourne Beach her new hometown. Michele is an effervescent, artistically gifted creative with serious organizing skills – a lovely feature of her perfectly balanced right-left brain mix. She loves being with her family, playing outdoors with daughter Tia and running – if there’s a race nearby, you can be assured Michele is running in it.

Sarah Evans

Project Coordinator

A 2012 graduate of Florida State University, Sarah has been working in the marketing and advertising industry for four years. Her expertise is in account management, client liaison activity, project coordination, marketing, advertising, social media and communications. Her thoughtful attention to detail, organization, research and client outreach are hallmarks of her dedicated work ethic.
A Melbourne, Florida native Sarah enjoys hitting the beach on the weekend to play quick pick-up soccer games with friends and family, exploring local breweries and dining, and playing fetch with her dachshund, Daisy. During slow afternoons, you will more than likely catch Sarah sipping on her favorite handcrafted coffee beverage and diving into a philosophy book.

Mark Quavillon

Event Specialist

An ace at producing and managing consumer driven event marketing projects, Mark uses his expertise in consumer and human behavior to clearly and concisely explain the real world benefits of products and services in order to successfully convert shoppers to buyers. Mark is a graduate of the University of Central Florida.
When not working with the LOOK events team, Mark is busy building his popular surf fashion business, Villon Clothing, and coaching men’s gymnastics.

Carmen Natschke

Social Media Consultant

Carmen is a digital and social media expert, writer and magazine publisher with over 15 years of experience in the interior design industry. Her award-winning design expertise coupled with her background in software engineering, web design, Internet technologies, project management and her passion for data analysis offers a unique perspective on marketing lifestyle products to digitally savvy consumers and businesses.  She is a graduate of the Florida Institute of Technology’s master of science program in Engineering Management and holds an undergraduate degree from Rollins College.
Acquiring her first passport stamp for a family trip from her native Spain to Morocco at the tender age of six months was the beginning of Carmen’s unquenchable wanderlust. Fortunately for Carmen, her ability to perfectly meld her passion for technology and design into a business have led her to incredible adventures in faraway lands. Though she loves traveling and exploring, she always loves coming home to her adopted hometown of Satellite Beach where she and her family reside.

Ted McKercher

Boat and Bike Specialist

Our go-to-guy for all things boat and bike, Ted brings a seasoned voice to the mix. Ted has a knack for effortlessly translating even the most technical details or situations into layman’s terms for non-techie consumer consumption.
The LOOK team calls him “Captain Ted MCKERCHER” – which alludes to his status as the veteran road warrior of the team and for his being a certified ‘Iron Butt’ rider, crisscrossing North America a dozen times by motorcycle and navigating thousands of miles by sea.

Manny

Manny represents the ethos of LOOK Marketing – which is rooted in artistic creativity and intellectual curiosity, embraces agility and stands firm to our guiding principle of always looking at integrating every angle for that perfect story that emotionally connects consumers with your brand, product or service.

Manny is a part of our culture, and you’ll find him showing up in a multitude of places beyond our office. Manny has traveled the world alongside our team. He has joined us in proudly accepting numerous prestigious awards including Best of Show ADDYs and Neptune Awards.

Manny enjoys sharing savvy marketing tips and other insightful quips via social media with the requisite selfie, of course! (He’s our social star and even has his own hashtag, too - #MannyMondays.)  He’s one of the most inspiring models for our Visual Merchandising team when they are dreaming up new retail and trade show design spaces.

Hanging out at photoshoots and video productions is one of his favorite things to do -  he loves being around cameras and is always working on perfecting the “look.” He certainly gets around, and if you watch carefully you may find him popping up at events we produce, and if you ask – he’d love to pose for a pic with you.

The LOOK Team

With a wealth of experience in a variety of marketing disciplines, the LOOK team is poised to execute a strategically sound action plan taking your business to the next level of success and beyond. Our team includes experts in the fields of brand strategy, design, public relations, event production, digital marketing, social media, multimedia production and visual merchandising.

What's Trending at LOOK

Four Winns TS 222 "Lake Hawaii"

Four Winns TS 222 "Lake Hawaii"

Video Production

When a creative marketing solution was required to launch their new wake surf boat at the largest boat show in the world – the Miami International Boat Show, Beneteau (formerly REC Boat Holdings) turned to LOOK Marketing’s video production experts. LOOK Marketing produced the award-winning “Lake Hawaii” video showing that with the Four Winns TS 222 and its ability to create an endless wave, you can live the surf life even in land-locked America. Read more.
BMW Motorrad In-Store Design Guide & Visual Merchandising

BMW Motorrad In-Store Design Guide & Visual Merchandising

Visual Merchandising & Store Design

BMW Motorrad USA trusts LOOK Marketing’s award-winning visual merchandising and retail design experts to implement a consistent brand retail immersion experience throughout its network of dealer stores and showrooms. Read more.
Ultimate Sea-Doo Beach Party with Devin Supertramp

Ultimate Sea-Doo Beach Party with Devin Supertramp

Social Media, Event Marketing and Logistics, Public Relations

Sea-Doo, a brand of Canadian power sports giant BRP, turned to their agency of record LOOK Marketing, in partnership with Cramer-Krasselt, to develop and execute a national digital campaign that would generate buzz, excitement and share of voice about the Sea-Doo SPARK as well as their complete watercraft lineup in the weeks leading into their selling season.  Sea-Doo had a limited budget for this campaign, so LOOK Marketing harnessed the power of social and digital media to deliver a highly effective, budget-friendly omni-channel marketing campaign. Read more.

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