January 2023

Monthly Archives

  • Marine Marketing Pro Mike Longman Joins LOOK

    Melbourne, Florida- January 10, 2023 – LOOK welcomes Mike Longman as he joins the award-winning Space Coast marketing agency as Marine PR and Events Manager. Mike brings a lifelong passion to the water and proven marine industry leadership. He will support LOOK’s global, industry-leading recreational boating clients – Sea-Doo, Manitou, and Pelican INTL – in the generation of earned media storytelling and strategic experiential event execution.  

    LOOK Marketing PR events manager specialist Mike Longman
    Marine Marketing Pro Mike Longman

    Mike Longman is an accomplished marketing and communications professional with a passion for words, people, and life on the water. Leveraging close to a decade of experience in the marine industry, Mike crafts unique stories and experiences that connect audiences with brands and communities.

    Mike comes to LOOK from SeaDek Marine Products, where he held various roles within the Sales and Marketing teams during his seven-year tenure, with a primary focus on lifestyle branding, content creation, and event activations. Proceeding these positions, Mike apprenticed as a marine technician, gaining a deep technical understanding of boat systems. He earned his bachelor’s degree in English from the University of Florida.

    Mike is the recipient of Boating Industry’s 2018 40 Under 40 recognition and his activation for SeaDek at the 2020 Miami International Boat Show was named Best of Show – Marine Accessories Display by the NMMA.

    As a longtime resident of Florida’s Space Coast, Mike’s best days are spent boating, fishing, SCUBA diving, and exploring the Indian River Lagoon and adjacent offshore waters with his family. He currently resides in Melbourne Beach, FL with his wife Patti and daughter Hazel.

    Please welcome Mike Longman to LOOK. He can be contacted at michael@look-marketing.com

    About LOOK Marketing

    LOOK Marketing is a multi-faceted Creative Agency that builds and executes strategic Marketing Communications plans and Experiential events for global clients. Based on Florida’s Space Coast, LOOK’s integrated services extend from brand development and strategy, public relations, social media management, and video production, to experiential marketing and merchandising design for a variety of B2B and B2C brands. Clients include power sports, marine and boating brands: Sea-Doo, Can-Am, Manitou, Ski-Doo, BMW Motorrad, and local brands The Burger Place, Arnott Industries, and Melbourne Central Catholic.