2019 Club Ski-Doo: Trade Show Design
Club Ski-Doo Trade Show Design Project Background
LOOK Marketing’s creative visual merchandising and trade show design specialists conceptualized and executed a showroom display and merchandise design project to highlight industry leading, client BRP Ski-Doo’s 2019 collection of riding gear, clothes and accessories for its annual global dealer meeting.
This was a business-to-business project aimed at inspiring the dealers to place wholesale orders on vehicles, accessories, clothing, riding gear and parts.
The Space
The trade show space occupied 23,000 SQFT in New Orlean’s famed Mercedes Benz Super Dome. The space was designed in a circular pattern with the intention of creating a very dynamic and…