power sports

  • Behind The Scenes: Motorcycle Photography for Arnott

    Making the marketing magic happen!

    A glimpse behind the camera with a few out-takes from photo shoots we produced for Florida-based client Arnott Motorcycle Air Suspension. 

    LOOK Marketing’s founder Tim McKercher (learn more about Tim here) is an avid motorcyclist – he owns a Ducati Monster G20 and a few other motorcycles. He brings his enthusiasm and knowledge of  motorcycling to the agency’s commercial motorcycle photography and videography projects. Like some of the photos and videos we’ve shot for Arnott’s print marketing materials and and digital platforms. Some of those can be seen in our portfolio and on Arnott Motorcycle Air Suspension’s:

    • Website
    • Social Media Channels
    • Promotional Materials
    • Product Catalog
    • Brochures and Posters
    Commercial Motorcycle Photography Project: Arnott Merritt Island Florida

    Model on Harley Davidson motorcycle at Arnott Motorcycle Air Suspension facilities near Barge Canal in Merritt Island, Florida.

    Melbourne Florida Commercial Motorcycle Photography Production

    Harley-Davidson Arnott Motorcycle Air Suspension

    Commercial Photo Shoot for Arnott Motorcycle Air Suspension in Merritt Island, Florida

    Parking the motorcycles and taking a lunch break at a local diner.

    Arnott Adjustable Suspension Motorcycles Photo Shoot: Behind the Scenes

    Motorcycle photography. Handlebar details.

    Capturing the details visually tells the whole story.

  • July 4th Is ONE FUN DAY, More For Some Than Others

    Video production can break down barriers. One of the barriers to purchase and re-purchase recreational products is for the consumer to carve out time in their busy schedules to enjoy the use of the product – be it boats, motorcycles, off road vehicles, bicycles, snowmobiles, personal watercraft, etc.

    The reality is, a memory of a lifetime usually takes place in a short moment. Our most recent web video campaign for client Sea-Doo showcases how you, and your family and friends, can have more fun in one fun-filled, action packed, epic adventure day on your rec product than in a month or summer of the ordinary. These branded content videos showcase the value of how living the Sea-Doo Life, even if only one day, can be worth every penny.

    This series will include five videos. Two of the videos have been published on Sea-Doo’s social channels – as of July 4th. The first featuring social media superstar, teen heart throb, and handlebar athlete Hayes Grier who lives on Lake Norman in North Carolina.  Hayes shows how he and his buddies have One Fun Day. His family and friends live the Sea-Doo Life lake front style using the recreational segment models of the Sea-Doo line.

    The second video production is performance model focussed and was strategically scheduled to post leading into the July 4th time frame to inspire true independence with wounded military veteran and professional athlete Anthony Radetic. Radetic and his family travel together to various personal watercraft races around the US and world. This allows them to spend quality time together and supports Anthony’s drive to be independent, free of his wheelchair, while feeding his competitive spirit.

    This is the perfect July 4th story for the Sea-Doo brand. Enjoy One Fun Day with the Radetic Family

    Sea-Doo – ‘One Fun Day’ with Anthony Radetic and Family from LOOK Marketing on Vimeo.

    Follow Sea-Doo Social Media to see the next three ‘One Fun Day’ videos and learn how Fun runs in the Sea-Doo family.