JOB POSTING – Powersports Product Trainer

Job Posting – Powersports Product Coach, help train and teach OEM dealership staff how to provide the best possible custoemr experience while selling ATV and SxS vehicles. 2-4 year, full-time salaried project.
Crafting a Winner: How LOOK Marketing’s Strategy and Story Telling Earned the 2024 King Neptune Award.

The Neptune Awards: Honoring Excellence in Boating Industry Marketing Febraury 16, 2025 – The Neptune Awards celebrate the year’s best marketing work in the $230 billion recreational boating industry. This year our long-standing client Sea-Doo Watercraft won the category of ‘Best Long Video’ for Inspired by the Rider: Bri Andrassy, produced by LOOK Marketing. LOOK’s […]
LOOK at 20 Years.

Top Ten +one Projects of a Two-Decade Young Marketing Agency. By founder Tim McKercher On February 1, 2005, I left the corporate world to embark on the journey of building a marketing agency. The wild part is I never worked for an agency. I was always the client. So for the past 20 years, I’ve […]
Branding: Sign, Sign Everywhere a Sign

The Five Man Electrical Band’s song ‘Sign’ wasn’t exactly about branding. It was about signs everywhere ‘Blocking out the scenery Breakin’ my mind.’ That is how a lot of people feel about advertising. So how do you stand out in all the noise? A definitive and consistent branding effort. Branding goes way back… Branding is […]
How AI told us delaying our new website was a good idea.

Redesigning the LOOK Marketing website was high on our internal business priorities last fall. It was time. Our site had functionality issues, it featured dated projects and strategic thinking that was losing relevancy. After a couple of months researching a wide variety of marketing agencies and other service providers, we had a relatively clear vision of […]