Visual Merchandising for Sales Success: Route 1 Motorsports
Visual Merchandising and Store Styling
With plans to build a new mega-showroom underway, Route 1 Motorsports knew they wanted LOOK Marketing’s Director of Visual Merchandising, Michele Chenard and her team to design the showroom and store displays for BRP powersports’ brands Can-Am Off Road and Can-Am Spyder as well as Sea-Doo watercraft.
Grand Opening Showroom Tour
When Route 1 Motorsports officially opened the doors for business at to their new powersports dealership in Florida’s Brevard county – home to the iconic, history-making Space Coast, we were honored to have been there to celebrate this momentous event with them. Over the course of the evening, we captured a few photos of the showroom vignettes and product displays designed and styled by LOOK Marketing’s award-winning Visual Merchandising team.
It’s been a privilege to work with our friends at Route 1 Motorsports and contribute to their business success. We’ve enjoyed seeing their journey marking major milestones including the press event at the ground breaking, sharing the construction progress via social video and finally seeing it all come together at the grand opening festivities.