Newsroom

Newsroom

Welcome to our new space; we’re happy you found us! There’s a lot to check out, including some especially cool recent projects, photos that fire us up, and a closer LOOK at how we achieve world-class results for our partners.
LOOK Marketing welcomes Mike Longman as he joins the award-winning Florida Space Coast marketing agency as Boating PR and Events Manager.
LOOK Marketing's creative visual merchandising and trade show design specialists conceptualized and executed a showroom display and merchandise design project to highlight industry leading, client BRP Ski-Doo's 2019 collection of riding gear, clothes and accessories for its annual global dealer meeting.
LOOK Marketing was awarded their fourth Neptune Award by the Marine Marketers of America during the recent 2018 Miami International Boat Show. LOOK Marketing received the award for Best B2B Marketing for the excellent work performed for the Club BRP/Sea-Doo Dealer Test Ride Experience. The experiential event resulted in the highest wholesale orders of Sea-Doo watercraft in over a decade.
With plans to build a new mega-showroom underway, Route 1 Motorsports knew they wanted LOOK Marketing's Director of Visual Merchandising, Michele Chenard and her team to design the showroom and store displays for BRP powersports' brands Can-Am Off Road and Can-Am Spyder as well as Sea-Doo watercraft.
It's one of the most prestigious professional bass fishing tournaments in the world, the Fishing League Worldwide's Forrest Wood Cup.  Our client Evinrude had a few of their pro-anglers vying for top spots in this world championship fishing tournament that took place in August 2017.
Making the marketing magic happen! A glimpse behind the camera with a few out-takes from photo shoots we produced for Florida-based client Arnott Motorcycle Air Suspension. LOOK Marketing's founder Tim McKercher (learn more about Tim here) is an avid motorcyclist - he owns a Ducati Monster G20 and a few other motorcycles.
Our Melbourne, Florida event marketing planning and production efforts reach across North America. With that it means our trucks, clients' products and our event staff are put through logistical gauntlets. With all that travel come stories. The people, places, weather, and everything else that we encounter that are unexpected is what makes event marketing so unique... it's all memorable.
Video production can break down barriers. One of the barriers to purchase and re-purchase recreational products is for the consumer to carve out time in their busy schedules to enjoy the use of the product - be it boats, motorcycles, off road vehicles, bicycles, snowmobiles, personal watercraft, etc.
Kicking off the summer season with some awesome public relations coverage for our client Sea-Doo on America's number one rated morning cable show with an audience of nearly 2 million - Fox and Friends! And to make this an even sweeter media relations win, Fox and Friends provided over one minute of on-camera coverage discussing Sea-Doo's popular 2017 SPARK TRIXX.
We're thrilled to have secured a huge public relations win for our client BRP Sea-Doo at the New York Boat Show! ABC News' Charli James interviewed LOOK Marketing's founder and Sea-Doo watercraft expert Tim McKercher about the 2017 SPARK TRIXX. With this publicity driven coverage, Sea-Doo's 2017 product lineup was shared with an online audience of nearly 20 million people. (Interview starts at 20:02.)
LOOK Marketing adds to the string of ADDY Best of Awards by winning 2017 Best Of Digital and Judges Choice awards extending the Melbourne, Florida-based advertising agency’s string of receiving top honors to three consecutive years.
Melbourne, Florida – LOOK Marketing won their second, “Best of Show” Addy in consecutive years in addition to five Gold and five Silver Addy awards for a diverse list of marketing projects for three global marine and motorcycle brands. The “Addy’s,” is sponsored by the Space Coast Chapter of the American Advertising Federation and is one of the largest and most prestigious national competitions recognizing creative excellence in advertising.
Miami, Florida – LOOK Marketing was honored by the Marine Marketers of America with two Neptune Awards for Best Video and Best Social Media of 2015 in the $50 billion marine industry. The Neptune Awards were presented to LOOK in front of the elite of the marine industry at the NMMA Industry Breakfast to begin the Miami International Boat Show.

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